What I Know About Running Coffee Shops - Colin Harmon
Description:
As the founder of 3fe in Dublin — one of Europe’s most respected specialty coffee businesses - Harmon shares the real experiences, challenges, and lessons learned from building a coffee shop from scratch.
This book isn’t filled with theory. Instead, it’s full of practical advice you can apply immediately - from choosing the right location and equipment, to hiring staff, managing workflow, training baristas, and creating an exceptional customer experience. Harmon speaks honestly about the mistakes he made and the systems he built to turn them into success stories.
Whether you’re dreaming of opening your first coffee shop or looking to improve your current business, this book will help you make smarter decisions and avoid costly errors. It’s a must-read for anyone serious about creating a profitable and respected café brand in the specialty coffee industry.